How nice of you to come visit us! Perhaps we are a familiar company to you already, but if you are visiting us for the first time, we would like to tell you a little more about ourselves.
We are a Finnish family-owned business from Kaarina, a stone’s throw away from Turku. Our company turns 30 years old in 2021, and even though we have had a good and eventful life so far, we are enthusiastically looking forward to the years to come!
HEIROL was created in 1991 in a garage in Kaarina, by a dynamic father and son duo, HEIMO and ROLF. The name of the company is comprised of the first names of these two gentlemen. Genuine passion is the backbone of anything long-lasting, high-quality, and authentic. Genuine passion is also what created HEIROL Oy.
Heimo and Rolf had a strong desire and vision to bring high-quality, practical, and aesthetically pleasing kitchenware into the Finnish market. This strong desire has not changed even though Heimo has entered his well-earned retirement days. Rolf, our CEO, has maintained that same desire and vision, which leaves us, the staff, admiring how someone can keep their enthusiasm and passion burning so bright throughout the years. This is surely a key reason why in the last 30 years HEIROL has grown to be one of the leading kitchenware manufacturers in Finland.
HEIROL’s selection includes thousands of products. The majority of the products are under the HEIROL trademark, but we also import two Italian brands, BIALETTI and MARCATO.
But who are we, us behind the screens?
We are CEO Rolf and his wife Cristina who works as part of the marketing department. We are the office ladies: graphic designer Henna, product assistant Alessia (who is also Rolf and Cristina’s daughter), accountant Mia, and Cristina’s marketing sidekick Mari. We are the warehouse lads Jocke, Tuomas, and Riku. We are the field sales team Jari, Juha, and Raimo.
We are the HEIROL Shop kitchenware professionals Maija, Santtu, and Sari, who is currently on maternity leave, as well as Shop assistants Aino and Ellen. We are the out-of-country reinforcements Maris, Linus, Anders, and Christian. We are the HEIROL family.
You can count on us to get excited about new ideas, new kitchenware, and the fact that we get to help consumers to understand the delights of cooking with high-quality, durable, and ecological kitchenware. To us, HEIROL is Rolf and Cristina’s contagious passion. We are one big family. HEIROL family, which gets together every weekday at 10, 12, and 2 o’clock around the same table for either coffee or lunch breaks, to laugh at each other’s jokes (Jocke has permission to let his raunchy wits loose on Friday’s).
We want to encourage and inspire Finns to cook more food at home, because our philosophy is, that family and good food are the foundation of life. Time spent together with friends and family are some of life’s best moments! We want to teach Finns to use their kitchenware properly so that the tools become long-lasting kitchen assistants. You can find our favorite recipes and kitchen tips on our inspiration page. Whatever questions you may have concerning products or cooking, do not hesitate to get in touch with us!
We are here for you. We welcome you to be a part of the HEIROL family!
Sincerely,
HEIROL staff
Psst! The people in the pictures you see on our website include our own staff. Above, there are pictures of our fun dinner in August, and these pictures were taken and edited by Rabbit Visuals.
